Profiles by Cannabiz Social Podcast - Jeff Bradshaw
In this week’s episode of “Profiles by Cannabiz Social”, we hear from Jeff Bradshaw, President and CEO of the Cannabis Learning Series (CLS). The beginning of CLS happened about eight months ago, when a friend asked Bradshaw about cannabis legalization and a potential training solution for the upcoming decriminalization this fall.
“It sparked us to look a little further and we focused on doing research and putting together a turn-key training solution for companies in response to legalization. It’s more than a training solution. We say, ‘we’re not in the cannabis business, we’re in the workplace safety business.’ With Cannabis Learning Series, a lot of people think we’re providing training for the cannabis industry, but what we’re really focused in on is helping companies maintain a safe workplace and minimizing risk for companies when it comes to safety – impairment, awareness, duty to accommodate – all the elements for workplace safety,” Bradshaw said.
“We know people don’t like to spend money on these campaigns, but we believe it does provide a return with respect to minimizing workplace incidences and reducing injury or fatalities, and also risk for companies.”
CLS has a three-step process they explain to people. First and foremost: they make the recommendation that companies update their existing drug and alcohol policy, or get one in the first place. Bradshaw said he’s surprised at the number of companies he talks to that don’t have a policy, an alarming conversation to have.
CLS tells people, “you could have the best policy in the world, but if your supervisors, managers, and frontline employees are not familiar, it’s useless.” As a part of their solution, they offer e-learning courses, an overview document available in seven different languages, and a number of other tools.
The third stage is prevention and awareness. Bradshaw noted people forget sometimes cannabis is just one element that can cause impairment. There’s the obvious like alcohol, prescription drugs, but other things like fatigue, stress, medical factors that can cause impairment.
Pricing for these services varies and is based off of a per-employee fee. Their smallest package is a minimum of 35 employees at $225 per employee. Bradshaw believes it’s a small investment when compared to other solutions. Investment up front could save a lot in the long run.
In Bradshaw’s opinion, people and companies should have had training and policies updated years ago, and many companies are not taking it seriously enough. “We know people don’t like to spend money on these campaigns, but we believe it does provide a return with respect to minimizing workplace incidences and reducing injury or fatalities, and also risk for companies.”
Cannabis Learning Series is garnering interest in all different types of industries, from automotive to energy, manufacturing, agriculture. Companies placing a high priority and value on workplace safety and with good operating systems are the early adopters.
There’s still old-school companies that fly by the seat of their pants with regards to drug and alcohol policies and it’s a scary thought. Cannabis is shedding much needed light on impairment in general. Impairment at work has not changed and there is zero tolerance. People can’t be impaired at work, especially in a safety-sensitive position. That’s where it’s important for employers to learn about it and educate their supervisors.
In relation to health and safety, Bradshaw hopes people learn to respect cannabis like they respect drinking and driving, and other impairments. They’re not anti-or-pro cannabis. It’s their goal to see people use it responsibly, and to see a healthy cannabis industry where nobody’s getting hurt.
It’s with education that we can help make cannabis safe and have that transition, so it works for everybody.